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Listening accomplishes more than speaking

Listening accomplishes more than speaking

I see people falling into the same trap every time. I still even fall for it sometimes. They start talking when they should listen.

  • ❌ When introducing your service or product
    Starting with what your product fixes when you never ask your customer what the problem is.
    💡Ask the follow-up-question: ‘Why do you think my product will fix your problem?’
  • ❌ When closing deals
    Your customer doesn’t raise objections, but you assume he must have them, so you are countering them.
    💡Don’t assume that the customer thinks you are expensive.
  • ❌ When a customer has an issue
    Your customer is giving feedback and criticism. Don’t defend or throw excuses, even if you think the customer is wrong.
    💡Feedback = Caring
  • ❌ With friends and family
    Your spouse is venting, you want to tell her what to do. She just wants to be heard and get it off her chest.
    💡Free marriage tip!☝️

We talk because we think it’s helping. it isn’t!

Do you remember situations where listening would be the better option?

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